the waitlist · launching soon

scratch to reveal your launch credit.

the night half$10launch credit, on us.

swipe side to side to scratch.

everyone who joins gets the same $10 launch credit. one per person, first box only. launch date and price aren't final. see our privacy policy.

the idea

caffeine runs your day. this is the night half.

coffee, cans, pre-workout, pills. you've got a whole stack for getting going and nothing for shutting down. downshift is one stick in water before bed: six ingredients, every dose on the box, 0 mg melatonin.

0 mg caffeine

obviously.

come on. caffeine is what got you into this mess. your day already has plenty of it. this is the other half.

0 mg melatonin

on purpose.

most sleep products lean on it. we left it out and kept a short list you can actually read.

every dose printed

nothing hidden.

no proprietary blend. you see exactly how much of each ingredient is in every stick.

Sam Gross, founder of downshift
from the founder
"some days I took up to 400 mg of caffeine pills. I had plenty to start my day and nothing to end it. so I made downshift."

Sam Gross, founder · samuel@shopdownshift.com

the people behind it

who's checking the formula.

experts are listed only with their written OK, and only for what they actually reviewed.

Robert Murdock, PhD

Robert Murdock, PhD

formulation advisor

advising on the ingredients and doses in the night half.

more experts coming.

we're asking sleep and caffeine researchers to review it. they'll show up here only after they confirm in writing.

launching soon

get on the list first.

everyone on the waitlist gets first access and the same $10 launch credit.

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These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.